Top Store - is a special category of stores that gives you several promotional benefits if your store was included in this category.
What Advantages Can Top Store Bring You?
Professional stores that meet all the requirements receive the "Top Store" badge in the merchant panel and get several advantages that come with it:
- Top Stores will be included in the new ranking algorithm and offer-mechanics, so it will be shown to a wider audience;
- Your products will get the "Customers' choice" badge to indicate that they are popular and reliable, and your store is trustworthy and offers consistent high-quality products;
- Top Store product card will have additional section "Products from the store". Since all the products from the Top Store belong to the same specialization, customers are likely to buy other products from that store as well: it will help to increase your GMV and build brand awareness.
⚠️ PLEASE NOTE: The "Customers' choice" badge and "Products from the store" section are available only for the Android App users.
With all the aforementioned advantages, Top Store products are achieving 10% more sales on average comparing to products from normal stores.
How to become a Top Store?
|1. Your store must have a specialization|
⚠️ PLEASE NOTE: Currently Top Store specializations are limited to Clothing, Health&Beauty, Accessories and Components for Electronics, Electronic Devices, Jewelry and Bijouterie, Adult (18+), Home/Kitchen Equipment, Gardening, Baby/Kid Item, Automobile Units.
A specialized store is a store with the products similar to each other. For example: clothes of similar style or products for the same kind of hobby. Specialized store can ensure that the client coming to your store for one product will eventually buy other related products within your store without leaving.
Please read the article "Store Specialization" for more details.
|2. Perfect Status in all the metrics of the store|
Store Metrics also include Negative Feedback Rate. This metric must have a “Perfect” status in order for your store to become a Top Store.You can check the metric status of a specific store directly on the merchant panel store page. The metrics border for stores-performance is the same for the whole account.
If your store meets all the requirements listed above, it will automatically become a Top Store within two days.
⚠️ PLEASE NOTE: If the metrics of your Top Store are not "Perfect" anymore, the Top Store will become an ordinary store within two weeks, if you don't improve the metrics.